Our last rags to riches story is about the life of one Bill MacAloney, who is the newest public member of the California Board of Accountancy and President and CEO of a company called Jax Markets. Sure, that’s not as glamorous as being Sylvester Stallone, but let’s give the guy a chance. He is a CEO and his story is a good one. Let’s see if his story embodies a random sampling of the 48 Laws of Power: numbers 26 through 30.
MacAloney was born in 1935 and became an orphan by the age of two. He spent his childhood in orphanages and boys homes. At 16, with a tenth-grade education and no money, he ran away and hitchhiked to California. In L.A. he worked odd jobs and ended up unloading boxcars for Mayfair Markets. But soon, that warehouse closed, so he sought a job for Certified Grocers of California, a competing company that was more successful.
Certified Grocers wouldn’t give him a job, as he didn’t fulfill the height requirement for warehouse workers that had to lift boxes off the trucks. He knew he liked the grocery business, but had to resort to factory work. He began as a warehouse worker and worked his way up to management, then made a lateral move back to Certified Grocers at the management level. Eventually, he became chairman of the board of the company.
After four years at the helm of Certified Grocers, MacAloney bought an independent grocery story, Jax Markets. He spent three years paying off the debts of the bankrupt company, then built the market up to a successful three-city chain.
Law 26: “Keep Your Hands Clean”
This law suggest that a successful person must seem never to be involved in any nasty deeds. As far as I know, it doesn’t really play a part in MacAloney’s situation.
Law 27: “Create a Cultlike Following”
No, I don’t’ think so. The guy is a grocery magnate, not a guru.
Law 28: “Enter Action with Boldness”
This law is about ensuring that you take actions about which you have no hesitation whatsoever. It urges you to be audacious. Well, MacAloney’s daring hitch across the US to seek out a life of his own certainly falls under this category, and his determination not to fall into the factory business but to get back into the much-loved grocery industry as soon as possible shows his bold and decisive action.
Law 29: “Plan All the Way to the End.”
This definitely played a part in MacAloney’s success, and may indeed have been the crux of it. He didn’t let his career drift on the wind. He knew where he wanted to go and took the best channels available in order to get it. He overcame obstacles, always with his goal in mind, never wavering into other opportunities that may have come his way, but led him astray.
Law 30: “Make your accomplishments Seem Effortless”
This is more the kind of thing that might be practiced by an executive middle-manager aspiring to partner. The work of a warehouse stock boy or a dock worker just isn’t effortless, no matter how you look at it. But the story of his success isn’t detailed enough to know if he utilized this law at all.
In the final analysis, the life of Bill MacAloney may not be that of a famous movie star or public figure, but it is closer to the lives of typical people struggling for success. He utilized only laws 28 and 29 out of this random sampling of laws of power, but those two laws seem to be the cornerstone of success for all the entrepreneurs we’ve looked at in recent blogs.
Belief in self is paramount, a very specific view of the endpoint is essential, and bold action to achieve it seems to characterize this sampling of rags-to-riches stories. No matter which laws of power you decide to adopt or utilize, what it all comes down to is vision and guts.
I’d like to talk about a book called The Fiftieth Law. It basically encompasses the philosophy of the musician known as Fifty Cent. It’s written by the same Robert Greene that wrote The 48 Laws of Power and several other books on the subject of power and success. Now, if you’re following this blog, you probably think I’m obsessed with the man. But really it’s not true. What I am is obsessed with the same thing he happens to be obsessed with: power and why some people have it and others don’t. He has researched power and its attributes so thoroughly that it’s going to take a while to exhaust the interesting subject matter that comes up when his work is discussed, so stick with me.
The second-to-last law in Greene’s The 48 Laws of Power, states that you should not overreach your goal. Specifically, “do not go past the mark you aimed for; in victory, learn when to stop.” But why? He goes on to state that the moment of victory is actually the moment of your greatest peril. This is where arrogance and overconfidence can push you too far. You just defeated your enemies, but now that you think you’re all that, you are making more than ever. Basically, it’s an expression many a wise mother has uttered: “just don’t let success go to your head.”
“Never Seem Too Perfect.” So says Robert Greene in his book, The 48 Laws of Power. Ha! As if! I’m sure you’re all saying, “Now how in the world would someone so terrifically successful as I go about achieving this task?”
Returning to our series on The 48 Laws of Power, by Robert Greene, let’s look at law number ten. This one states, “Avoid the Unhappy and Unlucky.” Greene asserts that you (or your power) can die from someone else’s misery because emotional states are as infectious as disease. You may feel that you are helping a friend in need by listening to his or her never-ending troubles; by getting involved in his or her life; by expending energy trying to help. But the fact of the matter, Greene asserts, is that no, you are only letting your friend drag you down. He states that you should make a point of associating with happy, fortunate people instead.
Making an effort to hang around more successful and “lucky” people can be a major paradigm shift for some folks, but it’s worth making. And when we say successful, we have to remember that success is a relative term. If my life’s ambition is to be a freelance artist, then hanging out with successful stockbrokers and bank managers is not going to help me much. They are not successful in the terms that I define success. If I want to realize my highest potential as a jazz musician, but I hang around with other musicians who have sold out to bubble-gum pop for the sake of financial success, then that is not going to help me either.
